These guidelines outline the general rules when using ID.me’s brand assets. You may only use the approved brand assets that are provided on this page. Consistent use of these assets helps people easily recognize references to ID.me and bring trust to every transaction. ID.me may suspend your application’s access to our services if these guidelines are not followed.
The ID.me Logo
Bring trust to the community you wish to reach with the following ID.me logo tool kit.
For light background

For dark background

Approved background colors
Light Theme
-
#FFFFFFWhite (Default)
-
#F7F7F7Neutral Tint
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#DFDFDFDarkest Tint
Dark Theme
-
#2E3F51ID.me INK (Default)
-
#000000Black
Logo display checklist
Our Typography
<h1> The quick brown fox jumps over the lazy dog </h1>
h1 {
color: #335F88;
font-family: "Open Sans", Helvetica, sans-serif;
font-size: 44px;
font-weight: 300;
}
<h2> The quick brown fox jumps over the lazy dog </h2>
h2 {
color: #335F88;
font-family: "Poppins", "Open-Sans", sans-serif;
font-size: 25px;
font-weight: 700;
text-transform: uppercase;
}
<h3> The quick brown fox jumps over the lazy dog </h3>
h3 {
color: #335F88;
font-family: "Poppins", "Open-Sans", sans-serif;
font-size: 20px;
font-weight: 700;
}
<h4> The quick brown fox jumps over the lazy dog </h4>
h4 {
color: #1D9F61;
font-family: "Open Sans", Helvetica, sans-serif;
font-size: 21px;
font-weight: 700;
text-transform: uppercase;
}
<h5> The quick brown fox jumps over the lazy dog </h5>
h5 {
color: #2d3e50;
font-family: "Poppins", "Open-Sans", sans-serif;
font-size: 18px;
font-weight: 700;
}
<h6> The quick brown fox jumps over the lazy dog </h6>
h6 {
color: #335F88;
font-family: "Open Sans", Helvetica, sans-serif;
font-size: 16px;
font-weight: 900;
text-transform: uppercase;
}
<p> The quick brown fox jumps over the lazy dog </p>
p {
color: #757575;
font-family: "Open Sans", Helvetica, sans-serif;
font-size: 18px;
font-weight: 400;
}
a {
color: #266ACA;
font-family: "Open Sans", Helvetica, sans-serif;
border-bottom: 1px solid #266ACA;
font-size: inherit;
font-weight: inherit;
}